I help small businesses get found online.
Squarespace websites and practical SEO, without the agency overhead.
For service businesses that are good at what they do, but whose website doesn’t quite show it yet.
I’m a Squarespace web designer based in Brighton. I work with small service businesses: the kind that are genuinely good at what they do, but whose website doesn’t quite show it yet.
The focus is on clear structure, honest messaging and SEO that is built in from the start, so the right people can find you and understand what you do.
Squarespace Circle Member
13+ years in communications & digital
Technical SEO foundations
Brighton-based, working with small businesses
Websites and SEO support for small businesses
Whether you need a new website, a clearer version of your existing site, or practical help improving your visibility on Google, I can help you build a stronger online presence without unnecessary complexity.
For service-based businesses
Built for local visibility
Squarespace only
New websites, refreshes and rebuilds
I design and build Squarespace websites for small businesses at different stages: from brand-new sites to thoughtful refreshes and full rebuilds. All work is carried out on Squarespace, so projects stay focused, maintainable and easy to support long term.
Working together is pretty straightforward
Clear stages, sensible communication and no unnecessary back and forth. You can read more about my full website design process.
Discovery
Understanding your business, goals, and what the site needs to do.Structure & content
Shaping the pages, navigation, and key messaging.Design & build
Designing and building the site in Squarespace, whether that’s a full Squarespace website design or a more focused website refresh.Review & refine
Feedback, adjustments, and final polish.Launch & handover
Going live with a site that’s easy to manage and maintain. You can see how this works in practice in this case study for Matt Cassar Plumbing & Heating.
Practical SEO and clear messaging built in, not bolted on
SEO isn’t something I add at the end. It’s part of how I think about structure and content from the start, including making sure your Google Business Profile and your website are telling the same story.
I focus on clear site structure, plain-English content and solid on-page foundations that help search engines understand what your business does and help real people understand it quickly too.
The emphasis is on SEO foundations that support long-term visibility and trust, rather than short-term tricks or risky tactics.
The rebuild for a Brighton plumbing company shows how clearer structure and messaging can help generate enquiries.
SEO Foundations
Clear structure, metadata, and technical foundations that search engines can understand.
Local Focus
Built to support local visibility for service-based businesses.
Clear Messaging
Plain language that explains what you do and helps the right people get in touch.
Recent work for small businesses
A few examples of how I’ve helped small businesses turn unclear or outdated websites into stronger, more credible online presences.
The aim is not to make things flashy. It is to make good businesses easier to understand, trust and find.
You can also view recent Squarespace website projects here.
Canning Ericsson Ltd
Sussex construction website rebuild for a business that had lost referral work because the old site didn’t create enough confidence. The new site improved service clarity, credibility and presentation.
Matt Cassar Plumbing & Heating
Brighton plumbing and heating website rebuild for a business whose old site no longer reflected the quality of the work. Clearer services, local SEO foundations and GBP recovery helped enquiries increase soon after launch.
SEO Results
“Since the SEO work, I’ve taken on several new therapy clients directly from Google searches. I’ve actually had more enquiries than I can currently take on.”
Becky Whitfield - Family Psychotherapist.
SEO optimisation for a local therapist.
What Clients Say
“Our website now has a much more polished and professional feel. The company vision and values were captured clearly, and it’s far easier to navigate and maintain.”
Emma Holloway - Director of Operations & People.
Website updates and ongoing maintenance for a financial services firm.
*Additional support included guidance on internal communications during a period of change.
Frequently asked questions
A couple of common questions about how I work and what’s included.
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I specialise in Squarespace website design and Squarespace website refresh projects for small businesses. It’s a platform I know well, which means I can build sites that are clean, easy to manage, and set up properly from the start.
I can also advise on website structure and SEO more broadly where needed, but projects are all built on Squarespace.
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Yes. Every website project includes basic SEO foundations: clear page structure, page titles, descriptions, headings, internal links and content that helps search engines understand what your business does and who it’s for.
The focus is on practical foundations that support long-term visibility, not shortcuts.
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Yes. I can provide practical ongoing support with website updates, SEO foundations, Google Business Profile improvements, content structure and visibility checks, depending on what your business needs.
Ready to talk?
If you’d like to talk through a project, just get in touch. No pitch, no pressure: just a short call to see whether it makes sense to work together.
Fill out the form and I’ll be in touch.